Roadside Tech: How Modern Tools Are Transforming the Towing Business
- Randy Dinwiddie
- Aug 1
- 1 min read
It used to be truck, tow bar, and guts. These days? Towers are leaning into tech to grab more business, improve safety, and get paid faster. Here’s how the industry’s changing—and how you can keep up (without breaking the bank):
GPS & Dispatch Apps
Forget scribbling on clipboards or shouting directions:
Live Dispatching: GPS apps send your trucks right to the scene, update traffic conditions, and optimize routes.
Fast Response: Customers see you coming, and dispatchers always know where you are.
Payment & Digital Paperwork
Mobile Payments: No more, “Sorry, I don’t have cash.” Payment apps let drivers take cards and get paid on the spot.
Automated Invoices: Send receipts instantly—makes it easier for companies, insurance, and private jobs.
Safety Upgrades
Winch Monitors & Sensors: Prevent dangerous overloads before they break your gear.
Cameras & Dashcams: Protects your crews, backs up when a customer challenges a bill, and helps with insurance claims.
Building Your Online Presence
Directory Listings: Modern customers find towers online first. Claim your spot and update your info.
Review Management: Apps can ping customers for reviews, boosting your profile and getting more calls.
Don’t Break the Bank
You don’t need a Silicon Valley bankroll. Start small: a GPS app, a digital payment system, then scale as you grow. The tech pays off fast—less paperwork, more jobs, happier customers.
Wrap-up:Tech isn’t optional anymore. It’s what separates yesterday’s towers from tomorrow’s winners. Use the tools, and your business won’t just survive—it’ll thrive.
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